Amrita Rao endorses Miss Players

Amrita Rao Miss Players 1 Amrita Rao Miss Players 2 Amrita Rao Miss Players 3

ITC's Lifestyle Retailing launched 'Miss Players', trendy fashion wear for women. Targeted at the vivacious young woman between 18 – 25 years, Miss Players offers a vibrant wardrobe of cool casual-wear, exciting party-wear and chic work-wear.

Miss Players is positioned as a trendy, fashion brand for the young woman to make a lively and playful style statement. This platform of 'style with a playful side' is also reflected in the tagline for the brand – 'play it cool'.

Amrita Rao Miss Players 4 Amrita Rao Miss Players 5 Amrita Rao Miss Players 6

Well known film actor Amrita Rao, with her vibrant and youthful personality, is the face of the brand. In the brand marketing campaign, she stylishly brings alive the spirit of fun and playfulness.

The range which spans across trendy tops, funky denims, smart trousers and stylish dresses along with a whole range of cool fashion accessories has been designed keeping in mind the tastes of the female youth of the country. The Spring-Summer '07 collection that is hitting stores now has a wide range of casual-wear with colourful tees in catchy prints & motifs, smart capris and dungarees for that relaxed look. The party-wear collection with fitted tops in daring prints and detailed embroidery are sure to set the floor on fire. The work-wear collection with its banker shirts and flattering trousers are perfect for the confident working woman of today.

The right fits are quite key for this consumer, and extensive research has been done to arrive at fits which will be ideal for the silhouettes of the female youth in India. Detailed trials have been conducted across cities to validate the fits developed.

Amrita Rao Miss Players 7 Amrita Rao Miss Players 8 Amrita Rao Miss Players 9

Announcing the launch of Miss Players, Atul Chand, Vice President (Marketing) ITC's Lifestyle Retailing, said, “With Miss Players, young women will now have a complete wardrobe of cool fashion-wear under one brand. The young woman of today is fashion-aware and confident of her personal sense of style. Miss Players will offer a vibrant wardrobe keeping in mind her tastes and preferences.”

The range is attractively priced in the range of Rs.495 to Rs.995. Miss Players is currently available at select exclusive stores and at leading John Players stores in key cities. The availability of the brand will be rapidly enhanced to reach exclusive stores and multi-brand outlets in malls & high-street locations in the key consumption centres of the country.

Comments to date: 67. This is page 1 of 7.

Average Rating: 4.91 / 5.00

 India   kimi from  badaun, India

Fave Movie: Vivah

6:07 am, Thu 04th Mar 2010

hey amrita!!!!i big fan of uuuuuuu
i love u and ur all movies. u r mindblowing an exellent!apki next movie kab ayegi? a i am waiting for u......

 India   i love the movie vivah from  günzburg, India

Fave Movie: Vivah

1:54 pm, Wed 10th Feb 2010

iiii lloovve youuu amrita you ar so beuteful

 Canada   Farah from  Toronto, Canada

Fave Movie: Vivah

6:39 pm, Mon 23rd Nov 2009

Amrita is a beautiful, and graceful actress! I love her to death! Her role in Vivah really proved that this girl can really do anything.
I really look up to her...
Btw nice pics =)

 India   Bhavin Pandya from  Baroda, India

Fave Movie: Ishq Vishq

7:02 am, Wed 16th Sep 2009

hieeeee AMRITA,
i am very big fan of you. I know there are many but i am special fan of you. I like u very much. I love to see your simplicity in every movie. I hope one that I ll meet you........ thats only my wish.

 India   sarvesh kumar from  Hardoi, India

Fave Movie: Ishq Vishq

3:41 am, Thu 27th Aug 2009

hi iam sarvesh kumar and iam your fan
i liked your muvie ishq vishq

 India   dharmndar from  delhi, India

Fave Movie: Vivah

1:33 am, Fri 31st Jul 2009

hi i love you amrita very much

 India   ankur from  surat, India

Fave Movie: Ishq Vishq

12:06 pm, Thu 16th Jul 2009

i love u amrita ....for ever n ever.....

 India   ratilal chavan from  mulund/mumbai, India

Fave Movie: Vivah

9:56 am, Wed 01st Jul 2009

hi amrita
yeh khushboo, woh aahat kiski hai,
lautneki aas lagaye baithe hai,
kyu na ho amrita phir se aa rahi hai,
dilwalon ke khwabon mein.
ab ke bar manoranjan ki khushiya
pana hain short cut mein
wish yu grand succcess forth coming movie

love you.
ratilal chavan.

 India   Ravinder from  chandigarh, India

Fave Movie: Ishq Vishq

3:36 pm, Tue 03rd Mar 2009

I know u are not going to read this comments anyway u look like my girl frnd hayyyyyy wait a minute.. u r taking it in wrong way i mean my girl frnd resumbles u very much.whenever i sae u in romantic secen i feel that my girl frnd is talking to me. have a great future ahead.... I wish u best of luck. take care

 India   FAHEEM HOSSAIN from  DIAMOND HARBOUR IN KOLKATA, India

Fave Movie: Vivah

7:31 am, Thu 25th Dec 2008

YOUR ACTING IS SO GOOD,BUT I LIKE YOU,BECAUSE YOU ARE SO LOVELY.I AM A COMPUTER ENGINEERING STUDENT AND I AM STUDING IN DONETSK {EUROPE}.BUT I NEVER FORGET TO WATCH YOUR NEW FILM.I WANT TO MEET WITH YOU.I LIKE YOU.

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But still if you want to just show the world that how much you love her, please go ahead and do it :-). Probably someday we will try to send the message across to her.

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