Vivah premieres on the Internet: Amritaworld.com

Vivah premieres on the Internet

Vivah"Vivah", starring Shahid Kapur and Amrita Rao, is India's first Indian mainstream movie to premiere on the Internet.

"The online premiere of 'Vivah' is predominantly aimed at 25 million global Indians and non-Indians who have an appetite for Indian entertainment but do not have access to original and legal downloads," said Rajjat A. Barjatya, managing director of Rajshri Media Pvt Ltd, at the launch of their site Rajshri.com Thursday.

"In 'Vivah' we have shown the sanctity of Indian marriage and commitment. This movie will connect with the global audience," Rajjat said at a press conference here.

Three versions of "Vivah" - Hindi, a Hindi version with English subtitles and a Telugu version titled "Parinayam" - were made available on rajshri.com Friday.

Surfers can stream the film on their broadband enabled devices or download-to-rent by paying $9.99 (approx Rs.445) with a limited 72-hour license.

Rajjat doesn't think that worldwide premiere on the Internet will effect the box office collection of the movie.

"The premiere is a deliberated effort. Nothing can replicate the experience of watching a film in a theatre. It is an effort to convert a non-consumer into a legitimate consumer," he said.

The entertainment portal will also have a huge library of more than 300 classic movies in multiple Indian languages. Apart from that, it will have top TV shows, music videos, short films and documentaries.

"Rajshri.com is a marathon. We have just taken a step. Every day we will be coming up with something new," said Rajjat.

GlamSham.com


Comments to date: 31. This is page 1 of 4.

Average Rating: 4.97 / 5.00

 India   abinash from  bolingir, India

Fave Movie: Vivah

1:06 am, Wed 25th Jun 2008

what the beautiful perfermence

 India   AMI PATEL from  ANAND GUJARAT, India

Fave Movie: Vivah

12:00 am, Sat 21st Jun 2008

hiiiiiiii...amrita wassup how ru? im ur big fan i like ur all movies which u had done with shahid kapoor i like both of u so much infact i love both of u. i became crazzy abt u n shahid..vivah is my one of the favourite movie of mine i have seen it for more than 20 times...wanna meet u both......bye c ya take care.......

 India   roshni from  banglore, India

Fave Movie: Vivah

5:06 am, Thu 20th Mar 2008

u r d best......i wanna meet u both......love u.......bye........

 India   sumedha from  mumbai, India

Fave Movie: Vivah

6:11 am, Thu 24th Jan 2008

my best heroin in whole wold i want that you became favourate much more than madhuri dixit.
i want that more pictures come i want you all time in pictures awards etc

 Afghanistan   sabrina from  Griffith Australia, Afghanistan

Fave Movie: Vivah

8:25 pm, Thu 06th Dec 2007

hay hi how r u i really love film Vivah that is nice

 Afghanistan   sabrina from  Griffith Australia, Afghanistan

Fave Movie: Vivah

8:25 pm, Thu 06th Dec 2007

hay hi how r u i really love film Vivah that is nice

 India   Monika from  Delhi, India

Fave Movie: Vivah

1:44 am, Thu 11th Oct 2007

Hi Amrita,

I like each n every movie of urs. But Vivah is my most favourite of all. U look so cute n charming with Shahid in this movie.
Best of Luck

 Nepal   nehal asharaf from  gaur, Nepal

Fave Movie: Vivah

3:32 am, Thu 21st Jun 2007

amrita ji u r looking stunning . there is rteal sense of humour in u.

 India   Nadeem from  Belgaum, India

Fave Movie: Vivah

9:52 am, Sun 13th May 2007

my love Amrita Roa ur face is just like my girlfriend face zerox @""""""zeba"""""@

 India   kasak from  gujarat, India

Fave Movie: Vivah

9:22 am, Sun 13th May 2007

it is a great movie it has became my all time fav movie i love the pair of shahid and amrita

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